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Email Marketing
Email Marketing Best Practices in 2018: What You’re Doing Wrong (and How To Fix It)
The DMA Marketer Email Tracker 2018 report uncovered some crucial areas that marketers need to improve in if they want their email campaigns to succeed.
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How To Write Effective Email Subject Lines
What comes first? The content or the subject line? Ok yes, you got me there. Of course you should come up with the content first, but your subject lines should never be an afterthought you tack on after you’ve already written the rest of the email.
Dotmailer's Effective Email Marketing Tips and Advice
Dotmailer is a leading marketing automation platform with effective email practice at its core. Recently, they produced a Best Practice Guide on 5 Tactics for Better Email Practice based on their takeaways from the 2016 DMA Consumer Email Tracker Report.
Dotmailer and Acidgreen Partnership Annoucement
Acidgreen is pleased to announce our official channel partnership with Dotmailer, the U.K's no.1 email marketing provider.
Measuring EDM and Facebook Conversion Rates on Google Analytics Magento Websites
Have you ever wondered how to measure the conversion rate or the revenue generated from a specific Electronic Direct Mail (EDM) or Facebook post?
Conversion Optimisation
Increase your conversion rates by 50% with an intelligent Cart Abandonment Email
Cart Abandonment can happen for numerous reasons. If your site is not cleverly constructed visitors can easily be lost in the checkout process, though the site design and checkout process is not always to blame.
Australia’s online shopping announced as top five growth industry in 2012
Changes in technology and the way Australians spend, read and learn will be key factors determining which industries will fly and which will fall in 2012.
Conversion Rate Optimisation (CRO)
In internet marketing, conversion optimisation, or conversion rate optimisation is the method of increasing the % of visitors to your website that convert into customers.
Conversion Optimisation: Convert more website visitors into sales
The Internet Show is Australia’s leading conference for online retail and payments professionals to learn the latest strategies for turning visitors into customers.
